Joon-Mo Lee | SMAL

Director Growth Strategy bei Digital Experience Group

Joon-Mo Lee is Director Growth Strategy at the Digital Experience Group in Munich. With a degree from the prestigious Central Saint Martins College of Art and Design in London, his client projects and speaking engagements center around the intersection of philosophy, culture, design and innovation. Before entering the design industry, he worked in the toy and FMCG industry, in Düsseldorf, Berlin, Hong-Kong and London. Since then he has worked with a wide range of leading brands including LG, Samsung, Boeing, Huawei, BSH, Neff, Hansgrohe, Vorwerk and Schindler. Joon enjoys traveling with his camera, seafood, cheap booze and karaoke nights with his team.

Talk 3

KI kann alles: schneller, günstiger und geiler. Und natürlich macht KI auch Markenerlebnisse noch emotionaler…wirklich?

Within the scope of his humanly limited abilities, Joon-Mo Lee sheds light on the question of whether artificial things can touch us emotionally at all, where the opportunities for companies lie and why we still need humans at all.

In doing so, he leads us past the myths, possibilities and shoals of the 'AIconomy' and arrives at points of view that can be wonderfully debated and invite us to push the boundaries of our entrepreneurial imagination.

This description was written without the help of AI.

The presentation will be held in German.

Speaker at the #DXC25

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